Motorola Switzerland – Social Media Management
What’s it all about?
For Motorola Switzerland, we managed the development and growth of the Instagram channel. The goal was to bring the international brand world to life for a local audience while building an active community. In addition to the strategic concept, we were responsible for content creation, community management and ongoing channel optimisation. Content covered products, lifestyle, innovation, events and influencer activations – always aligned with Motorola’s global brand guidelines and visual identity.
Task
The objective was to find a partner capable of managing strategy, channel development, content production and community management from a single source. At the same time, the global brand identity had to be consistently adapted to the Swiss market.
Idea
The strategy combined global brand leadership with locally relevant content. The result was a channel that reflected Motorola’s international brand world while creating a strong connection with the Swiss community.
Implementation
We developed the social media strategy, set up the Meta Business Suite and continuously produced content for feed posts, stories and reels. In addition, we supported the Berlin Fashion Week, organised influencer events and managed community engagement and reporting.
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Strategy, content creation, community management
