PR mandate for Swiss Deluxe Hotels
Media relations for Swiss Deluxe Hotels
Contcept Communication is taking over the strategic and operational media relations for Swiss Deluxe Hotels in German-speaking Switzerland. Together with AMP Communication in French-speaking Switzerland, the agency supports the communications activities of the renowned hotel association.
Swiss Deluxe Hotels brings together 43 of Switzerland’s leading five-star hotels and stands for excellence, Swiss quality and international prestige in the luxury hospitality segment. This creates particularly high demands for positioning and media relations in an increasingly competitive environment.
Contcept Communication is responsible for media relations with a focus on relevant trade and business media as well as storylines around hospitality, luxury, gastronomy and Swiss tourism trends. The goal is to further strengthen the visibility and positioning of Swiss Deluxe Hotels in German-speaking Switzerland.