PR campaign: TV commercial with Marco Odermatt for Electrolux

Our long-standing PR customer Electrolux is showing a superstar from its private side in its TV campaign: Because even ski superstars start their washing machine themselves – at least Marco Odermatt does.

He not only prioritizes speed and precision on the slopes, but also in the laundry room, as the new Electrolux campaign shows. Marco Odermatt has been celebrated as a new advertising icon alongside Roger Federer.

We have been supporting Electrolux in the areas of media relations and content production for more than two years.

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Creator Campaign: freestyle and creativity combined

We worked with Pat Burgener to carry out a creator campaign for the Rossignol Start Gate Shop in Bex. Pat Burgener, who is originally from Lausanne, embodies the lifestyle of a freestyler and artist, which perfectly matches the values of Rossignol.

After the viral success of his clip on social media last year, Pat Burgener has re-staged the iconic video: this time he and all the actors are wearing stylish and functional clothing from Rossignol. A brave skier follows him through a snowy landscape – with Rossignol skis on his feet

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Social Media Campaign for the Federal Office of Public Health

As part of the antibiotic awareness campaign “Use them correctly – it matters” by the Federal Office of Public Health (FOPH), we were commissioned to develop the strategy, produce content, manage social media postings, conduct community management, and run performance marketing activities.

To achieve the campaign goals, we implemented a combination of Reach & Traffic and Video View campaigns, supported by engaging infotainment content.

Our content production included videos, illustrations, and infographics tailored for Meta and LinkedIn, optimized across all key formats: Stories, Reels, polls, and voting features.
In addition, we ran a dedicated reach and traffic campaign to further boost visibility and user engagement.

PR & Storytelling: Let's talk!

As Bill Gates said, "If I had one last dollar, I'd spend it on PR."

Public relations yields the best ROI: A message about a product or service has six times the visibility and three times the credibility of an advertisement of the same size or length. And is significantly less expensive.

PR in the digital age also has the potential to go viral.

To get our clients talking, we join forces as storytellers, networkers, image shapers, creative content creators, event organizers, social media and digital marketing managers and story pitchers. Let's Talk!

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Swiss Science Center Technorama is a new client

What happens when innovation meets emotion, brands meet people, and products spark genuine excitement? That’s right—then it’s Contcept Pressday! In 2025, our event once again turned into a buzzing hotspot for brands, media representatives, and opinion leaders.

Nearly 20 brands, over 120 invited guests, countless inspiring conversations, music, culinary delights, and plenty of good vibes—that was our Pressday this year. In a relaxed atmosphere and stylish setting, 15 brand booths invited attendees to explore, test, and network.

Technology meets lifestyle: Lenovo, Motorola, and Canon brought cutting-edge innovations to touch and try. Dagsmejan made dreams come true with their pajamas, while Jevaani shone with delicate jewelry. Perfosan scored points with cult brands like Batiste and Treaclemoon, and Babyliss and A. Marchon unveiled their latest releases.

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